Daniele Caroli started working as a journalist in 1970, working until 1985 in the music sector and later in consumer electronics.
As Editor-in-Chief of the trade magazines “Il Giornale dell’Infanzia” (1994-2018, childcare articles) and “Giochi & Giocattoli” (2000-2013, toys), he was President of BCMI (Baby Care Magazines International, 2004-2007) and ITMA (International Toy Magazines Association, 2008-2012), which group B2B magazines from all over the world.
Between 2018 and 2020, he worked as International Managing Editor at the childcare magazine ‘Parents’ Choice‘, published in Moscow in English and Russian.
Since 2004, he has been called upon on numerous occasions to serve on the jury of the Kind + Jugend Innovation Award and has been a member of the Trend Committee of the Spielwarenmesse since 2013.