Founded in 1962 by Rocco D’Alessandris and currently run by Marco and Dino D’Alessandris, Rocco Giocattoli is a historical presence in the Italian toys market. For over thirty years, its core business was tied to wholesale distribution. In 1993 the company started diversifying by going into retail, which today represents about 45% of its revenue. Rocco Giocattoli owns 14 monobrand stores in Rome and Lazio and counts over 200 customized corners located within Upim, Coin and OVS chain stores all over Italy.
Today, Rocco Giocattoli is structured into 4 business units: DISTRIBUTION, RETAIL, SHOP IN SHOP and E-COMMERCE. Rocco Giocattoli is constantly on the lookout for innovative products capable of stimulating the creativity and imagination of kids, with an eye of regard to their safety. Safety and high product quality have always been Rocco Giocattoli’s founding pillars. The attention reserved to market trends allows the company to constantly work towards the acquisition of important market shares and of licenses at the national level. Rocco Giocattoli is dedicated to creating strong partnerships with international companies for the exclusive distribution of numerous product lines, emerging as a protagonist in the Italian market. For more information visit the website www.roccogiocattoli.it.
Company contacts
Cristiano Cecati – Buyer
email: c.cecati@roccogiocattoli.com
Fabio Massimo Oddone – Buyer
email: fabio.oddone@roccogiocattoli.com
Federico Stefanelli – Direttore Vendite
email: federico.stefanelli@roccogiocattoli.com
Simona Scravaglieri – Marketing Manager
email: simona.scravaglieri@roccogiocattoli.com
Matteo Cleri – Business Development Manager Yas!Games
email: matteo.cleri@yasgames.it
