Ods Toys
A constantly evolving proposal
ODS Toys, based in Mirandola (Modena province), offers a wide toy range that spans several categories and various brands making use of established licenses.
“ODS’s proposal is evolving year by year”, says Emanuele Tralli, managing director. “In 2025, our strong points will be the investments in carrying out new licensed moulds and in trendy lines in the preschool and technology categories. We are launching several new technology products through our Radiocom brand and drones with built-in live video monitor under the Radiofly brand, and we are getting new moulds ready for the highly popular Bing that will soon become a PVC bath toy together with more characters from the TV series, while Maisonelle will be extended adding new containers and very realistic modelling clay moulds for a more and more engaging play experience”.
At Toys & Baby Milano ODS Toys will introduce a new project aimed at the salespoints, featuring the creation of display stands for each of the company’s best known lines, announces Tralli: “Every brand and every line will have its dedicated self-assembling, pre-fitted floor-stand, designed for the best possible exploitation of the shipping volume in order to improve the logistic performance and to maximize value at the salespoint, while at the same time paying due attention to the environmental impact. Furthermore, we will exhibit some new permanent off-the-shelf products that fit both summertime and wintertime: drones with new generation motors, cameras which can be used underwater too, advanced smartwatches with touch and safety functions, role-playing games dealing with Italian food, and much more”.
